Understand the opportunity
Clarify the objective, market context and conditions needed for success. Understand the company’s business or the project’s stage, requirements and readiness before deciding where the group can contribute.
Market context, evidence, risk and review shape our investment and partnership decisions. These considerations connect a long-term view with the circumstances and practical needs of each opportunity.
Clarify the objective, market context and conditions needed for success. Understand the company’s business or the project’s stage, requirements and readiness before deciding where the group can contribute.
Examine the available sources, compare supporting and conflicting evidence, and make assumptions explicit. Separate what is known from what still needs to be established, so the reasoning behind a view can be reviewed.
Compare the potential outcome with downside risk, capital requirements and the resources available. Consider whether an investment, further research or a partnership is the most appropriate way to engage with the opportunity.
Compare developments with the original reasoning as new information arrives. Reassess commitments when evidence, risks or circumstances change, keeping a long-term objective in view while adapting to current conditions.